Will.i.am front man for pop sensation Black Eyed Peas is a business genius. Its forgone that he’s a creative genius, having transitioned his group’s brand from a feel good hip hop group to a full blown pop sensation. Along the way he’s developed a production resume that ranges from the Yes We Can Obama campaign [...]
Tag: music
Study: To SELL music you need more than Good Music
As I noted in an earlier post, my posts will be semi-deep dives into under represented analysis or data points in business. As a music aficionado, looking at the media space in my daily role, figuring out what was going on in the music industry seemed like a natural first dive. The good news is there are [...]
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